Knowledge base

Costs, choices & compliance

What things cost, how to compare quotes, and what the law requires. Market price ranges, reading a proposal, accessibility law, GDPR, NIS2, and the deadlines that apply to you.

64 articles

Articles in Costs, choices & compliance

Accessibility law for websites in the EU: what applies to your business

Which European accessibility rules apply to public bodies and to businesses, what the standard requires, and how to find out whether you are in scope.

4 min read

Accessibility statements: what they are and who needs one

What an accessibility statement must contain, who is legally required to publish one, and why an honest statement beats a claim of full conformance.

4 min read

AI features and disclosure: what to tell users

What to publish about the AI in your website, product or service: where it is used, what it does with data, and who remains responsible.

4 min read

Analytics and consent: what you can measure without a banner

Which website measurement is possible without consent, what makes analytics consent-free, and why that usually gives a business better data.

3 min read

Build now or wait: how to decide when the budget is tight

A way to decide between starting a digital project with limited budget, phasing it, or waiting, based on what waiting actually costs.

3 min read

Company details on your website: what must be shown

The identification information a business must publish online, where to put it, and why it also affects trust and search visibility.

4 min read

Compliance for clinics and care providers online

The requirements that shape a healthcare website: health data protection, professional advertising rules, accessibility, and secure patient communication.

4 min read

Compliance for financial and advisory websites

What regulated financial and advisory firms must consider on their websites: permissions, communication rules, record keeping and the line around advice.

4 min read

Compliance for municipalities and public websites

The obligations that shape a public sector website: accessibility, transparency, archiving, procurement, open standards and algorithm registers.

4 min read

Contact forms and GDPR: retention, purpose and who sees the data

How to run a contact form lawfully: what you may ask, on what basis, where the submissions go, how long you keep them and what to tell people.

4 min read

Contracts for maintenance and hosting: the clauses that matter

The ten clauses that decide whether an ongoing web contract protects you, what fair wording looks like, and the combinations that trap.

4 min read

Contracts with freelancers versus companies: the practical differences

What changes in continuity, liability, capacity and paperwork when an individual does your web work, and how to protect yourself.

3 min read

Cookie policy and consent: the practical version

What the rules require before a website stores cookies or similar identifiers, what a compliant banner looks like, and how to need less consent.

4 min read

Data breach procedures: a one-page plan

What counts as a personal data breach, the notification deadlines, and a one-page procedure a small business can actually follow under pressure.

4 min read

Data processing agreements: when you need one with your web partner

What a processing agreement is, when the GDPR requires one, what it must contain, and which of your website suppliers need one.

4 min read

Deposits, milestones and payment terms: what is normal

How payment is usually structured for web and software work, what protects each side, and the terms that should make you pause.

3 min read

Digital Services Act: does it apply to a small business?

Which businesses the Digital Services Act covers, what it requires of small online platforms and marketplaces, and why an ordinary business site is outside it.

4 min read

Disclaimers: which ones matter and which are theatre

Which notices on a website do legal or practical work, which are copied habit, and how to keep the ones that matter readable.

4 min read

Domain names: buying, valuing and protecting yours

How to choose and buy a domain, when a premium one is worth it, which variants to register, and how to keep the one you have.

3 min read

E-commerce law basics: right of withdrawal, pricing, terms

The consumer rules a European online shop must follow: pre-contract information, the fourteen-day withdrawal right, pricing transparency and the order process.

4 min read

Ending a contract: checklist for a clean handover

The twenty steps to end a web or software relationship without losing access, data, rankings or goodwill, in the order to do them.

3 min read

Exit clauses: how to leave without losing everything

The clauses that decide what happens when you end a web or software relationship, what a fair exit contains, and the terms that trap.

3 min read

GDPR for business websites: the ten things that actually apply

The ten obligations from the General Data Protection Regulation that a normal business website has to meet, in plain terms, with the primary sources.

4 min read

Grants and subsidies for digitalisation: where to look

Which public funding exists for digital projects in small businesses, how the application process typically works, and when it is worth the effort.

4 min read

Our take

Hosting outside the EU: what it means legally

What changes when your website or its data is processed outside the European Union, which transfer mechanisms exist, and how to keep it simple.

4 min read

Insurance for digital risks: what to ask your insurer

What cyber and professional insurance typically covers and excludes for a small business, and the questions to ask before relying on a policy.

3 min read

Our take

Intellectual property: who owns the design, the code, the content

Who owns a website's design, code, photographs and text by default, what a contract should say instead, and what you need to check before you rely on it.

4 min read

Invoicing and VAT for digital services across borders

How VAT works for websites, software and digital services sold across borders, what an invoice must show, and the schemes that simplify it.

4 min read

Legal and cost glossary: 40 terms in one sentence each

The forty terms that appear in proposals, contracts and invoices for digital work, each explained in one plain sentence.

4 min read

Legal pages every business website needs

The pages a business website must or should publish, what each contains, and how to keep the set small, accurate and current.

4 min read

Licences: fonts, images, plugins and what you are allowed to use

How licensing works for the fonts, images, themes, plugins and libraries a website is built from, and the records to keep so you can prove it.

4 min read

Newsletter sign-ups: double opt-in and what proof you need

What European rules require before you email someone marketing, why double opt-in is the practical standard, and what records you must be able to produce.

4 min read

NIS2 and small businesses: are you in scope?

What the NIS2 directive requires, which organisations it covers, and why suppliers to in-scope organisations feel it even when they are not directly covered.

4 min read

Our take

Our take: the cheapest quote is rarely the cheapest website

Why the lowest number usually costs the most over three years, where the difference hides, and how to compare quotes properly.

3 min read

Phasing a project: what to build first when you cannot afford everything

How to split a digital project into phases that each deliver value, in the order that pays back soonest and builds foundations for the rest.

3 min read

Pre-signing checklist: 26 questions before you commit to a web project

Twenty-six questions to answer before signing for a website, software or ongoing digital work, grouped by what each protects.

3 min read

Privacy policy: what it must say and how to keep it true

The information a privacy statement must contain under the GDPR, how to write one that matches your actual website, and how to keep it current.

4 min read

Procurement for public organisations: how to buy a website properly

How a public body can specify, evaluate and contract a website or application within procurement rules and end up with something it owns and can maintain.

3 min read

Rebuild or improve: how to decide about your current website

Six questions that decide whether your website should be improved in place or rebuilt, and the signs that make the answer obvious.

4 min read

Record keeping: what you should keep about your website and data

The records that make a business defensible: processing activities, consents, agreements, incidents, decisions and the website's own history.

4 min read

Security obligations under GDPR: what "appropriate" means

What the regulation requires of website security, how appropriateness is judged, and the measures a small business is expected to have.

4 min read

Stock photos and AI images: rights, risks and better options

What you may and may not do with stock photography and AI-generated images on a business website, and why your own photographs usually beat both.

4 min read

Terms of service for online tools and portals

What the terms for a customer portal, an online tool or a subscription service need to cover, and the clauses that matter most when something goes wrong.

4 min read

Our take

The cost of not deciding: what an outdated website costs every month

How to put a monthly number on a website that is slow, dated or unmaintained, and why the number usually ends the debate.

3 min read

Trademarks and your website: the basics

What a trade mark protects, how it relates to your domain and company name, and the checks worth doing before you invest in a brand.

4 min read

Warranty and guarantees in web contracts

What a warranty on a website or software should cover, for how long, what it cannot cover, and how to tell a real guarantee from a phrase.

3 min read

Choosing between a website, a platform and an app: the decision tree

Five questions that decide whether you need a website, a logged-in platform or a mobile app, and what each choice commits you to.

4 min read

What drives the cost of an app

Why mobile app quotes vary so widely, the seven factors behind the number, and the two that get underestimated.

3 min read

What drives the cost of custom software: reading the quote

How to read a software quote line by line, which lines predict the real total, and the questions that expose a price built on hope.

4 min read

Working with a Dutch company from Malaysia or Singapore: how it works

What a business in Southeast Asia should expect when engaging a Netherlands-based web partner: contracts, invoicing, hours, hosting regions and communication.

4 min read

Working with an agency abroad: contracts, tax and time zones

What changes when your web partner is in another country, from contract law and invoicing to communication rhythm, and what to settle before starting.

3 min read

Budgeting for digital work per year: a simple model

Digital work gets budgeted as a surprise. A four-line yearly model: running costs, maintenance, improvements and one project.

3 min read

Change requests: how to keep them from wrecking the budget

Every project meets 'can we also'. How change requests are handled so the price stays fixed and the good ideas still get built.

4 min read

Our take Original research

Cheap websites: what you actually get and what it costs later

A cheap website is a specific product with trade-offs that are invisible on launch day. What is in the box, what is not, and when cheap is right.

3 min read

Comparing three quotes: a scoring sheet

Three quotes, three products, one decision. A twelve-criteria scoring sheet so the choice rests on fit and three-year cost, not the bottom line.

3 min read

Fixed price versus hourly for websites: what protects you

Fixed price puts the estimating risk on the supplier. Hourly puts it on you. When each is fair, what a good fixed-price scope contains, and the hybrid we use.

3 min read

How to read a website quote, and the questions to ask before you sign

Two quotes for the same website can differ fivefold and both be honest. What to check in scope, ownership, hosting and aftercare, and eight questions to ask.

3 min read

Monthly costs of running a website: the full list

The build is paid once; the site costs money every month after. Every recurring line, which ones depend on the build, and how to keep the total low.

3 min read

Support contracts for websites and software: what to look for

The support contract decides what happens after launch. Eight terms that count, clauses that favour the supplier, and what fair looks like.

4 min read

Total cost of ownership: three years, not the launch price

The launch price is one line of a three-year bill. How to build the full picture, which lines suppliers leave out, and why cheap builds cost most.

3 min read

What a good proposal for digital work contains

A proposal is a promise you can hold someone to. The eleven sections a serious one has, the two most often missing, and how to compare them.

4 min read

What drives the cost of a business website

No prices here, on purpose. The eight factors that move the cost of a business website up or down, so you can see what you are paying for.

4 min read

Our take

What "you own the code" should mean in a web contract

Suppliers say it, contracts rarely define it. The five things ownership must include, the phrases that quietly take it away, and how to check before you sign.

3 min read

Why website quotes differ so much for the same brief

Five suppliers, five prices for one brief: all honest. What each quote actually assumed, and how to make the numbers comparable before you choose.

3 min read